Games & eSports Brazil

21 years of Gaming and eSports Marketing in Latin America

WE ARE A UNIQUE COMMUNICATIONS AGENCY, WHO HAS DEDICATED TO A SINGLE MARKET FOR THE PAST 21 YEARS: VIDEOGAMES. PROMOTING THE INTERACTION BETWEEN COMPANIES AND GEEK AND GAMER AUDIENCES. WE CURRENTLY SUPPORT CORPORATIONS FROM SEVERAL TYPES OF SEGMENTS THAT WISH TO CONNECT THEIR BRANDS TO GAMING AND ESPORTS FANS, INFLUENCERS AND JOURNALISTS.

Services

Consultancy

For companies interested in the geek, gamer and/or eSports audience

PR

Publishing with journalists and influencers, and social media management; press-releases

Content

Videos in partnership with Zangado, one of Brazil’s greatest influencers

e-Sports

We promote events, teams, and players, and manage their social media

Succesful Cases

Image Construction

We have managed and worked with the image of Zangado, influencer with 4 million Youtube subscribers.

Specialized commentator at UOL for the E3 2015 event.
Changed his mask and launched a book at the Book Biennial 2016.
Content producer for the Games4U app by Vivo.
Special guest as voice-actor in Gears of War 4 and Skylanders.
FD Client since 2014.

Content Marketing

We create content to companies interested in using geek or gamer content to engage with the audience.

Examples: we have created content in Portuguese for Pokémon’s social media channels; Zangado (4 million followers) makes videos for the app Games4U by Vivo (winner of the "Entertainment" category at Tela Viva Mobile Award 2018) and content for the survey app YouChoose.

Check some of the content works here

Visit our Blog

eSports Portfolio

We announced and launched games (League of Legens, Counter-Strike, Quake, CrossFire, SMITE).
We announced the sponsorships of Team One, the Brazilian LoL champions of 2017.
We hold the PR for eSports eArena at the 1st Brazilian Comic Con, promoted by UOL/BoaCompra (2014); Capcom Pro Tour at JAM Nerd Festival in Brasilia (2016), and the eArena of the Geek & Game Rio Festival (2017), organized by GL Events.

eSports News

Games Portfolio

The video games area of FD Comunicação has released more than 1000 titles in Brazil. Among them, major successes awarded by The Game Awards, the “Oscar of Video Games”.

Wolfenstein II – Best Action Game (The Game Awards 2017)
Persona 5 – Best RPG (The Game Awards 2017)
The Witcher 3: Wild Hunt – Game of the Year (The Game Awards 2015) + 250 other awards

Brazil eSports News

LatAm Game Survey Blog (US)
01/11/2018

Research Reveals the Consumption Habits of Latin-American Gamers

São Paulo, Brazil, November 1st, 2018 – The data of the 1st LatAm Game Survey have been announced today. The study was produced by Seeds Market Research and FD Comunicação…

Blog (US)
21/09/2018

They Work with Videogames. And You?

Today I’ll tell you about the trajectory of professionals from very distinct areas and academic formation who have moved their careers onto the gaming and eSports industry. Leandro Estevam “Montoya”…

YoDa is the most popular streamer in Brazil Blog (US)
07/09/2018

The 10 Most Popular Streamers in Brazil

League of Legends still is the most popular game among spectators and streamers In Brazil. So, it may come as no surprise that the country’s most popular Twitch streamer is…

More News

Testimonials

Flexible and connected to trends, FD has transformed her business in a company with the know-how to work with clients of many different segments, and with presence in several digital platforms. She has dedicated herself to the Youtubers phenomenon and to the eSports, areas that have grown tremendously in the global gaming market.

Renata HonoratoRiot Games

Fernanda is a top professional in Brazil and a reference for international clients in the videogames market. We started working with her in 2012 and since then our company and projects and she delivers the best: best services and outstanding results! We recommend to all local and international clients willing to do business in Brazil in the videogame sector.

Eliana RussiAbragames, BIG Festival

I met Fernanda in 1996 and, since then, she has helped me to deal with many issues. She’s in handling deadlines, press and game companies. She’s very dedicated to solving problems and she’s also very gentle and calm. You just can’t miss with her.

Théo AzevedoUOL Jogos

Fernanda is a great media consultant. She always helps and she’s always there when you need it. Besides, she’s focused on always doing the best job, learning new things and bringing new clients to her company. If you work with her, you’re in the best hands of the market.

Gustavo PetróIGN Brasil

Fernanda’s ability to nurture relationships with several people continues to astonish me. When I go to her Office, I find out she spoke and saw everyone I’ve spoken to and more. This talent is refelcted on her work and, in my opinion, is a fundamental attribute to anyone who wishes to be successful in publicity and PR.

Jean ToledoCapcom